This presentation explores the evolving landscape of European defence spending. As budgets increase, driven by initiatives such as ReArm Europe Plan / Readiness 2030, new opportunities and challenges emerge for European Armed Forces, procurement agencies, and the wider defence industry. In this rapidly changing environment, strategic planning is more critical than ever. We will examine innovative approaches and methodologies that help assess future military capabilities, optimize procurement decisions, and enhance overall decision-making. We will also look at ways of supporting the defence industry in better understanding the evolving market landscape, identifying emerging opportunities, and strengthening its positioning to drive growth and sales.
George is leading the Defence Forecasting and Industry Intelligence teams within Janes, specialising in new technologies and future operational needs and military capabilities evaluation, defence budgeting and spending forecasting and analysis, and defence industry mapping.
He is a defence market expert with more than 25 years of experience in sales, business development, project and operations management, systems integration and market analysis and a thorough knowledge of Electronic Warfare and C4ISR and Weapon systems and technologies.
Prior to Janes, he spent more than 10 years at the Thales Group, where he held various roles in project management, sales, and business development, supervising and coordinating large project teams and multimillion-euro bids and agreements.
George holds a BSc in Physics, a MSc in Computer Science, and a Diploma in Project Management.
